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[Dec. 2017] Level Up: Capital Efficiency with Ellie Symes

Capital efficiency is critical when starting or scaling a business. Considering things like hiring, office space, and using free resources can all make impacts on your bottom line. Ellie Symes, co-founder and CEO of The Bee Corp, shared techniques on how to squeeze value out of every dollar, or lack of dollars, without sacrificing quality. […]

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[Nov. 2017] Level Up: Sales Development with Jessica Viviano

What are your strategies for marketing and sales development? Are they effective and producing the desired results? Jessica Viviano, Senior Sales Development Coordinator at Hanapin Marketing, talked about three approaches to consider: inbound marketing, outbound marketing, and account based marketing. She explained the basics of each one and how you can use them to scale […]

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